Client:
Spotify ARG
Product:
Cumbia Documentary
Agency:
Monks
Spotify ARG
Product:
Cumbia Documentary
Agency:
Monks
Context:
L-Gante (Elián Valenzuela) is a mythological character for Argentine music. This raw Spotify mini-documentary not only portrays him as one of the creators of the Cumbia 420 genre, but also shows how he became one of the contemporary popular idols in the country.